Interesting introductory article announcing a predictive analytics report.

The report “Predictive Analytics Market [(Fraud, Risk, Marketing, Operations), Verticals (BFSI, Healthcare, Environment, Government, Retail, Energy, Manufacturing, Transportation, Travel, Telecom, Sports)]: Worldwide Market Forecasts and Analysis (2013 – 2018)”, defines and segments the predictive analytics software market into various sub-segments with in-depth analysis and forecasting of revenues. It also identifies drivers and restraints for this market with insights on trends, opportunities, and challenges.

Global predictive analytics market is driving on the emergence of massive amount of data deluge and innovative technology implementations. Business enterprises focus has changed from traditional Business Intelligence (BI) solutions to predictive analytics, because they have understood the importance of data and its analysis for the future estimation.

Traditional BI solutions are striving to sustain in this highly competitive world. The transformation of BI to predictive analytics gives new opportunities to the big players as well as new startups in this market.

This article highlights the how big data is outpacing traditional BI – both in ability to deliver actionable insights and the technological infrastructure to handle massive amounts of data, much of which is ad hoc and unstructured.

For a complimentary consultations about your analytics and insights needs contact us today.

Source:  Predictive analytics market will be worth $5.24 billion by 2018 illuminated by new report

#PredictiveAnalytics
#DataAndMarketing
#BigData
#CPG
#CPGMarketing

Leave a Reply